Marketing that targets customers in your
HOOD
keeping things close home…
Get found locally. Win the customers nearest to you.
We help local businesses dominate their local search results — optimising Google Business Profile, building local citations, generating reviews, and creating the local content strategy that puts you first when someone nearby searches for what you offer.
Most local businesses are invisible in local search — and their competitors are not
The Google Maps pack, the local organic results, the Google Business Profile — these are the battlegrounds where local businesses are won and lost. Most businesses set up a GBP and forget it. We make it actively generate enquiries.
Book a free 30-min callYou are not appearing in the Google Maps pack
The Maps pack gets more clicks than any other part of the search results page for local searches. If you are not in it, you are invisible to the majority of local searchers.
You have fewer reviews than your competitors
Reviews are the single biggest ranking factor in local search. We build the review generation system that consistently grows your rating and your local rankings.
Your Google Business Profile is incomplete or outdated
Wrong hours, missing services, no photos, no posts — an incomplete GBP actively suppresses your local rankings. We optimise every field.
Your business citations are inconsistent across the web
NAP consistency — Name, Address, Phone — across every directory and listing is a local ranking factor. We audit and fix every inconsistency.
What’s included in a Local SEO sprint
Every sprint has a defined scope agreed before we start. Here’s what a typical Local SEO sprint covers.
Google Business Profile Optimisation
Every field completed, categories optimised, photos added, services listed, Q&As answered — a fully optimised GBP that actively ranks and converts.
Review Generation Strategy
Email sequences, SMS follow-ups, QR codes, in-person prompts — we build the review generation system that consistently grows your Google rating.
GBP Post Strategy
Weekly Google Business Profile posts covering offers, news, events, and seasonal content — the consistent posting activity that signals an active, credible business.
Citation Building & Cleanup
We audit your NAP consistency across every major directory, fix the errors, and build new citations on the most important platforms for your sector.
Local Landing Pages
Location-specific pages on your website targeting the towns, cities, and postcodes you serve — each optimised for local search and linked from your GBP.
Local Rank Tracking
We track your local rankings weekly across every keyword and location that matters — showing you exactly how your visibility is improving over time.
How Local SEO connects to the rest of your marketing
Local SEO doesn’t work in isolation. Here’s how it connects to the other BIG12 pillars that amplify your results.
Real results from local seo work
Here’s what happened when a client invested in local seo with OYM.
“Within 2 months we were appearing in the Google Maps pack for every relevant search in our area. Our phone has not stopped ringing since. Best money we have ever spent on marketing.”
Ready to dominate your local area?
Book a free 30-minute call. We’ll audit your local seo across all 12 BIG12 pillars and tell you exactly what to fix first — whether you work with us or not.
Need help with your Local Marketing?
“I’m happy to answer any questions and help you make the right decisions for you business.” - Stuart
Based at Cromford Mills, Derby, serving businesses across Derbyshire, Nottingham, Manchester and the UK