HubSpot Setup & Marketing Automation | Optimise Your Marketing
BIG12 Pillar 10 — HubSpot

Get more from HubSpot. Actually use what you are paying for.

We help businesses set up, optimise, and fully utilise HubSpot — building the CRM pipeline, marketing automations, and reporting dashboards that turn HubSpot from an expensive contact list into the growth engine it was designed to be.

3x
Increase in lead conversion with HubSpot
£1,200
Starting price for a HubSpot sprint
100%
Of leads tracked through the pipeline
What a client says
“We had been paying for HubSpot for two years and barely using it. OYM built us a proper system in 4 weeks — we finally feel like we are getting value from the platform.”
Professional Services Business
OYM Client
The problem

Most businesses pay for HubSpot and use 10% of it

HubSpot is one of the most powerful marketing and sales platforms available — and one of the most underused. Most businesses use it as a glorified contact list. We build the full system that justifies every penny of the subscription.

Book a free 30-min call
💳

You are paying for HubSpot but barely using it

Contacts sitting in a list with no pipeline, no automations, no sequences — we build the system that makes HubSpot worth the monthly cost.

🔄

Your sales process is not in HubSpot

If your team is still managing deals in email and spreadsheets alongside HubSpot, the data is split and the automations cannot fire. We consolidate everything.

📧

Your email marketing is not connected to your CRM data

HubSpot is most powerful when your email campaigns use CRM data for segmentation and personalisation. Most businesses never set this up. We do.

📊

You cannot report on which marketing is generating revenue

HubSpot's attribution reporting is one of its most powerful features — but only if it is set up correctly. We build the reporting that connects marketing to money.

What we do

What’s included in a HubSpot sprint

Every sprint has a defined scope agreed before we start. Here’s what a typical HubSpot sprint covers.

🛠️

HubSpot Audit & Setup

We audit your existing HubSpot setup, identify what is misconfigured or missing, and rebuild the foundation — properties, pipeline stages, and team permissions.

🤖

Workflow Automation

Lead routing, follow-up sequences, deal stage triggers, task creation — we build the workflows that make HubSpot work while your team focuses on selling.

📧

Email Marketing Setup

List segmentation, email templates, automated sequences, A/B testing — we build the email marketing system that uses your CRM data to send the right message to the right person.

📊

Reporting & Dashboards

Revenue attribution, pipeline velocity, marketing ROI, sales performance — we build the dashboards that give you visibility over every part of your business.

🔗

Integration

We connect HubSpot to your website, social channels, Google Ads, and any other tools in your stack — so data flows automatically and your reports are complete.

📚

Team Training

We train your team on the system we have built — so they adopt it consistently and you get full value from every feature.

The BIG12 connection

How HubSpot connects to the rest of your marketing

HubSpot doesn’t work in isolation. Here’s how it connects to the other BIG12 pillars that amplify your results.

10
CRM
CRM ensures no lead is lost and every customer relationship is properly managed.
01
Lead Generation
Lead generation feeds every other pillar — without a consistent enquiry flow, nothing else matters.
03
SEO
SEO drives the organic traffic that fills your funnel without ongoing ad spend.
12
Test & Measure
Measurement tells you what is working so you can do more of it.
Case study

Real results from hubspot work

Here’s what happened when a client invested in hubspot with OYM.

Industry
Professional Services
A professional services firm paying for HubSpot Professional for 18 months but using only the contact list feature — no pipeline, no automations, no reporting.
891%
Increase in website sessions
997
Keywords on page 1
3mo
To see results
£750
Starting sprint cost

“We had been paying for HubSpot for two years and barely using it. OYM built us a proper system in 4 weeks and we finally feel like we are getting value from the platform.”

Professional Services Business
Get started

Ready to actually use HubSpot?

Book a free 30-minute call. We’ll audit your hubspot across all 12 BIG12 pillars and tell you exactly what to fix first — whether you work with us or not.

Free 30 minutes. No commitment. No hard sales.

Based at Cromford Mills, Derby, serving businesses across Derbyshire, Nottingham, Manchester and the UK