Free 90-minute session

Let’s look at your marketing properly.

A free 90-minute BIG12 audit session with Stuart Baddiley, founder of Optimise Your Marketing.

This isn’t a sales call dressed up as something else. It’s a structured 90-minute session where we score your business across all 12 marketing pillars, identify where your biggest growth gaps are, and work out what to fix first.

Most people come in thinking they have a social media problem. They usually leave knowing it’s a lead generation or conversion issue. That clarity; knowing exactly where to focus; is what makes everything else easier.

There’s no cost. No obligation. And you’ll leave with something useful whether you work with us or not.

Spaces are limited to a handful per month

Book your audit session →
Free 90 minutes · No obligation · With Stuart Baddiley
What the session covers

Scored across all 12 BIG12 pillars.

BIG12 is OYM’s proprietary marketing framework. In 90 minutes we score your business against every pillar; not a generic checklist, but a structured assessment built from 18 years of working with UK SMBs.

01
Lead Generation
How consistently are you generating qualified enquiries?
02
Social Media
Is your content building an audience that converts?
03
SEO
Are you findable for the searches that matter?
04
Website
Does your site convert the traffic it gets?
05
Brand
Does your brand match the quality of what you do?
06
Google
Is your paid and organic Google presence working hard enough?
07
Local
Are you winning the customers nearest to you?
08
Influencer Marketing
Could the right partnerships extend your reach?
09
AI
Are you using AI to do more with the team you have?
10
CRM
Is every lead followed up properly, every time?
11
Algorithms
Are you working with the platforms, or against them?
12
Test & Measure
Do you actually know what’s working?
What you leave with

A scored breakdown. Not a sales pitch.

By the end of the 90 minutes, you’ll have a clear picture; in writing; of where your marketing stands and what to do next.

📊

A score across all 12 pillars

A clear, honest assessment of where your marketing is strong and where it’s leaking opportunity; with nothing vague about it.

🎯

Your priority order

Not a 40-item to-do list. The two or three things that will move the needle fastest for your specific business right now.

📝

Something in writing

A written summary you can act on yourself, hand to your team, or take to another agency entirely. It’s yours either way.

🤝

This is diagnosis, not a disguised sales call

We’re not going to spend 90 minutes building up to a pitch. If working together makes sense afterwards, we’ll say so plainly. If it doesn’t, you’ll still leave with real clarity — that’s the whole point of the session.

Real results from real audits

This is the same process behind every client result.

Every OYM client started with a BIG12 audit. Here’s what came after.

26,000+
Event registrations delivered across 326 seminars and webinars over two years.
NatWest — Financial Services
860+
Loyalty app sign-ups driven through a joined-up local marketing strategy.
Croots Farm Shop — Retail & Agriculture
4→33
Weekly enquiries, after identifying lead generation as the real gap — not social media.
Balance & Beam — Fitness & Gymnastics
Book your session

Ready to see where you actually stand?

Pick a time that works for you. Spaces are limited to a handful per month, so if you’re thinking about it, book now rather than later.

Free BIG12 Audit Session

90 minutes with Stuart Baddiley · Free · No obligation

90 min
Session length
£0
Cost
12
Pillars scored
Book your audit session →
You’ll be taken to Stuart’s calendar to pick a time that suits you

Based at Cromford Mills, Derby, serving businesses across Derbyshire, Nottingham, Manchester and the UK