So good you’ll think it was done by

HUMANS

there’s nothing artificial about our intelligence…

BIG12 Pillar 09: AI Marketing

The UK AI marketing agency that practises what it preaches.

We help UK small businesses put AI to work in their marketing: finding the jobs AI can take off your plate, building the workflows your team will actually use, and getting your business recommended by ChatGPT, Gemini and Perplexity. More output, without more headcount.

#1
Marketing agency for
AI search visibility*
24/7
Buddy, our own
AI marketing advisor
£1,200
Starting price
for an AI sprint
The problem

Most businesses are leaving AI on the table

Everyone knows AI can help, but most businesses either use it now and then with no system, or not at all. The gap between businesses with proper AI workflows and those without is growing every month.

Book a free 30-min call
🤖

You know AI can help but don't know where to start

ChatGPT, Claude, Gemini, Midjourney. The options are overwhelming. We audit your workflow and tell you exactly which tools to use, and how.

⏰

You spend hours on tasks AI could do in minutes

Content drafting, social captions, email sequences, research. We find every task in your marketing that AI can speed up.

🔄

Your team uses AI inconsistently, with no shared system

One person uses it occasionally, another not at all. We build the shared prompts, workflows and templates that make it consistent.

🔎

AI search tools don't know your business exists

More buyers now ask ChatGPT for recommendations. If your business isn't structured for AI search, you're invisible in those answers.

Start this week

5 marketing jobs you can hand to AI this week

Seth Godin says the job is to do the work that matters and ship it. AI clears the rest out of the way. These are the five jobs we hand off first in almost every AI sprint.

1

First drafts of blog posts

Give AI your brief, your tone of voice and a real client example. You edit, rather than start from a blank page.

SEO
2

A month of social captions

One idea, turned into platform-ready captions for LinkedIn, Instagram and Facebook in one sitting.

Social
3

Replies to enquiries and reviews

Draft replies in your voice so every enquiry and Google review gets a fast, personal answer.

Google
4

Competitor and market research

Summarise competitors' offers, pricing and messaging in minutes, not afternoons.

Brand
5

Monthly reporting

Turn exported numbers into a plain-English summary of what worked and what to do next.

Test & Measure

Not sure where to start? Ask Buddy, our free BIG12 AI advisor, which of your marketing jobs to hand off first. Or book a call and we'll map your whole workflow.

Try Buddy free →
What we do

What's included in an AI marketing sprint

Every sprint has a defined scope agreed in writing before we start. Here's what a typical AI marketing sprint covers.

🔍

AI Workflow Audit

We review how your marketing gets done today and find every task AI can speed up: content, research, reporting and scheduling.

🛠️

Workflow Build

Prompt libraries, content templates and automation sequences, built around your business, your tone and your team.

🤝

Buddy Setup

We set up Buddy, our BIG12 AI marketing advisor, so you have marketing guidance on tap for every decision.

🔎

AI Search Visibility (GEO)

Structured data, FAQ content and citations that help ChatGPT, Gemini and Perplexity understand and recommend your business.

📚

Training and Handover

We train your team on the new workflows so they use AI consistently, not just when they remember to.

🔗

Integration Setup

We connect your AI tools to your website, CRM and social scheduling so the whole workflow runs smoothly.

Proof

We use it on ourselves first

Before we sell AI marketing to anyone, we run it in our own business. Here's what that has delivered.

Our own business
Optimise Your Marketing
A small Derbyshire team competing with much bigger agencies. We built AI into how we research, write, report and advise, then structured the whole site for AI search.
#1
Marketing agency for AI search visibility*
21%
Visibility across AI platforms*
Buddy
Our own AI advisor, built on the BIG12
60
Case studies structured for AI search
*Ubersuggest AI Visibility Report, June 2026.
What we did
1

Built Buddy, an AI marketing advisor trained on the BIG12 framework, so business owners get instant answers.

2

Added FAQ schema, structured case studies and clear author signals across the site for AI search tools.

3

Built AI into our own research, writing and reporting, so a small team produces more.

4

Packaged it as a service: the same setup, done for your business.

See Buddy in action →
Get started

Ready to put AI to work in your marketing?

Book a free 30-minute call. We'll show you where AI will save you the most time, check how visible you are in AI search, and tell you what to fix first, whether you work with us or not.

Free 30 minutes. No commitment. No hard sales.

AI marketing questions, answered

How do I use AI in my marketing?

Start by auditing your current workflow to find tasks AI can speed up, then build reusable prompt templates for those tasks rather than starting from scratch every time, and keep a human review step before anything goes live. Read the full step-by-step guide →

Which AI tools should I use for marketing?

It depends on the task: ChatGPT or Claude for writing and strategy, Midjourney or similar for imagery, and tools like Buddy for marketing-specific guidance trained on a proven framework. The right tool follows the task, not the other way round.

How do I get my team using AI consistently?

One person using AI occasionally and another not at all is the most common gap. The fix is a shared system: agreed prompt templates, a defined workflow, and short training so AI use doesn't depend on who remembers to do it.

Will AI-generated content sound generic?

It will if you use generic prompts. Content sounds generic when AI is given no brand voice, no examples, and no review step. Built properly, with your tone, your data, and a human check, AI output is indistinguishable from content written from scratch, only faster.

Need help planning your AI Marketing?

“I’m happy to answer any questions and help you make the right decisions for you business.” - Stuart

Based at Cromford Mills, Derby, serving businesses across Derbyshire, Nottingham, Manchester and the UK