Full-service BIG12 marketing

Digital Marketing Agency in Coventry

Full-service BIG12 marketing for Coventry businesses: SEO, websites, paid campaigns, social media, CRM and more, delivered by the same Derbyshire-based team behind 18 years of UK results.

18yrs
Delivering results for UK SMBs
16
Real client case studies, no vanity metrics
20,000+
Leads generated for one client alone
Areas we cover in Coventry: EarlsdonHillfieldsLittle HeathWhitleyCannon Park
Where we work

Coventry and the surrounding area

We are not based in Coventry itself, but we work with businesses here regularly, over video call for day-to-day delivery, with in-person visits arranged when it helps.

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The problem

Why Coventry businesses don't get the enquiries they should

It's rarely one thing. Usually it's a few gaps compounding, each one quietly costing leads.

📍

Invisible in local search

Ranking well nationally means nothing if Coventry customers can't find you in the map pack or the top results.

🖥️

A website that doesn't convert

Traffic without a site built to turn visitors into enquiries is money spent for nothing.

📉

Leads going cold

No CRM or follow-up system means most enquiries quietly slip away instead of becoming customers.

📊

No way to tell what's working

Without tracking, every marketing decision is a guess rather than a plan.

DIY vs BIG12

What most Coventry businesses try vs what actually works

Piecemeal marketing rarely moves the needle. Here's the difference a structured BIG12 sprint makes.

The DIY approach

  • A website nobody's updated in years
  • Social media posted when there's time, with no plan
  • Leads land in an inbox and get forgotten
  • No idea which activity is actually bringing in business
VS

The BIG12 approach

  • One sprint, one outcome, agreed in writing before work starts
  • A CRM that logs and follows up every enquiry automatically
  • Content and SEO built around what Coventry customers actually search for
  • Results tracked against a live dashboard, not a gut feeling
What we cover

The full BIG12 framework, delivered in Coventry

Every OYM sprint maps to one of these 12 pillars. Book an audit and we'll tell you which one to start with.

01

Lead Generation

Turning visibility into enquiries you can actually follow up on.

02

Social Media

Strategy and content across the platforms Coventry customers actually use.

03

SEO

Keywords, content and technical setup working together so Coventry searches find you.

04

Website

A site built to convert the leads your marketing brings in, not just look good.

05

Brand

A consistent identity across every listing, channel and touchpoint.

06

Google / GBP

A fully optimised Google Business Profile so you show up in the map pack.

07

Local

Location-targeted pages and directories so Coventry postcodes find you first.

08

Influencer

The right partnerships and creators for your industry, not just follower counts.

09

AI

Practical use of AI tools, plus visibility in AI search results like ChatGPT and Gemini.

10

CRM

A properly set up database with campaigns that convert, not a spreadsheet of cold leads.

11

Algorithms

Keeping pace with how each platform actually ranks and rewards content now.

12

Test & Measure

Real dashboards showing what's working, not guesswork.

Why Coventry businesses work with us
RETAIL & AGRICULTURE

Croots Farm Shop

Took over social media in 2023 and now posts daily across Facebook and Instagram. Over 3 million total impressions, 60,000 monthly reach, 8% year-on-year growth in Christmas online sales, and 12,000 email subscribers.

3M+
impressions
12,000
email subscribers
8%
Christmas sales growth
Facebook
Rising Creator Badge

"Daily content, properly planned, compounds. That's true whether we're managing it from next door or two counties over."

Stuart Baddiley, Founder

Ready to grow your Coventry business online?

Book a free 30-minute BIG12 audit and we'll tell you honestly what's working across your marketing and what isn't. No hard sell.

Free 30 minutes. No commitment. No hard sales.

Common questions from Coventry businesses

Do I need to be based in Coventry itself to work with you?

No. We work with businesses across West Midlands and the rest of the UK primarily over video call, the same BIG12 process and the same team, wherever you're based.

Do you only cover Coventry city centre?

No, we work with businesses across Coventry and the surrounding areas, including Earlsdon, Hillfields, Little Heath and Whitley.

Do you only handle one part of my marketing, or all of it?

Whatever you need. Most Coventry clients start with a single BIG12 sprint, like a website rebuild or local SEO, then bring in other pillars once the foundations are right. Nothing is sold as an ongoing retainer unless you want it that way.

How quickly will I see results?

Every OYM sprint runs to a 30-day delivery window with an agreed outcome up front. Some wins, like a completed Google Business Profile, show up within days. Rankings for competitive searches take longer and are tracked against a live dashboard so you can see progress.

Need help growing your business in Coventry?

"Wherever you're based, you get the same BIG12 approach and the same team. Nothing gets handed off without you knowing."

Stuart Baddiley, Founder
Based at Cromford Mills, Derbyshire, serving Coventry and businesses across the UK. Not in Coventry? See all the areas we work in