Trending Videos On YouTube
(WEEK 37 - 09.09.26)
Practical Magic 2 | Official Trailer
@WarnerBros
The official trailer, racking up a whopping 22 million views (and counting) is one of cinema’s biggest talking points this week! With its 90s nostalgia and witchy aesthetic, it’s no surprise it’s our current trending on YouTube video.
As we shift into autumn and start looking ahead to Halloween, the film’s release in cinemas last week has sparked plenty of excitement for the return of this much loved classic.
Trending Videos On YouTube
(WEEK 37 - 09.09.26)
Don’t Look Back In Anger Official Trailer
@DisneyUK @oasisinetofficial
Oasis have successfully turned their comeback tour into more than just a series of gigs, but, a cultural moment. Continuing to monetise the hype long after the tickets have sold. From the reunion itself to the merchandise, tour coverage and now a documentary, the Gallagher brothers have given us plenty of reasons to keep talking, watching and ultimately, spending. The most interesting part? We’re still eating it up!
It’s a brilliant example of the power of nostalgia, scarcity and cultural relevance in marketing, because when you’ve built a community that people feel emotionally connected to, the audience doesn’t just buy the product. They buy into the story.
Trending Videos On YouTube
(WEEK 36 - 02.09.26)
The New Era of Social Media Has Just Begun
@garyvee
Described as one of the most forward thinkers in business, GaryVee is acutely recognises trends and patterns to help others understand how shifts in consumer attention impact the realities of the business world today. In this latest video he discusses the new era of “interest media” and how this effects your marketing strategy. Well worth a watch!
Trending Videos On YouTube
(WEEK 35 - 26.08.26)
A Message from the Family of Dolly Parton
@DollyParton
Sometimes, someone special can make the whole world stop. Yesterday, news was shared that Dolly Parton had died peacefully in Nashville at the age of 80.
Her nephew Bryan’s emotional tribute has had nearly 2 million views and over 17,000 comments in less than 24 hours. Speaking candidly about his Aunt, he captured not just a global icon, but the woman his family knew and loved. And maybe that’s what makes Dolly’s legacy so special…
You didn't just know the name Dolly Parton you knew exactly what Dolly stood for. Warmth, joy, kindness, humour, generosity and of course sparkle. Her music will live on. Her philanthropy will continue to change lives. But, so will the feeling she created in people. And perhaps that’s the most powerful thing any person or business can hope to leave behind.
Trending Videos On YouTube
(WEEK 33 - 12.08.26)
Is Erling Haaland Having The Best Summer Ever?
@erling
With more than 4 million subscribers on YouTube, iconic footballer Erling Haaland is becoming almost as well known for his social media presence as he is for his skills on the pitch.
In this week’s trending video, Erling sets sail for a well-deserved holiday following the World Cup. With more than 2 million views, it’s easy to see why his content continues to capture attention far beyond the football fanbase.
His colourful personality, larger-than-life lifestyle and playful approach to social media give fans a glimpse into a side of the footballer they don’t always see on the pitch. It’s this mix of personality, entertainment and authenticity that keeps both football and non-football fans coming back for more.
Trending Videos On YouTube
(WEEK 32 - 05.08.26)
Prime Minister Andy Burnham
@HowToFailPodcast
Andy Burnham has become the first Prime Minister to appear on the podcast How to Fail. In this exclusive episode he speaks candidly about growing up in the North and how those experiences have shaped his outlook as Prime Minister.
It's no surprise the interview is trending on YouTube. Rather than relying on traditional media appearances, Burnham is embracing modern platforms to connect with audiences in a more authentic and relatable way. It's a reminder that people don't just want polished soundbites, they want honest conversations.
For brands and businesses, there's a lesson here for you too. Meeting your audience where they are, embracing new media and showing the human side of your story is what people expect.
Trending Videos On YouTube
(WEEK 31 - 29.07.26)
Meet The Owens | Official Trailer 🎥
@PrimeVideoSportUK
Known for being one of football's famously private personalities, Michael Owen has surprised fans by opening his doors to the Amazon cameras. The new documentary series follows his family for a behind-the-scenes look at their hugely successful horse racing empire.
The trailer was released today and has already racked up nearly a million views. As a nation, we love a glimpse into other people's lives, and if the reaction to the trailer is anything to go by, this series looks set to be your next watch!
Trending Videos On YouTube
(WEEK 30 - 23.07.26)
Full Face of £1 Primark Makeup... WORST Products Ever?@JamesCharles
Content creator James Charles is trending this week after heading to Primark to test its viral, budget-friendly makeup range.
In the caption James says, "Spoiler alert... I hated them." I don't know about you, but, that instantly made us want to watch!
With the summer holidays in full swing, it's no surprise this style of content is taking off. Budget-friendly shopping challenges and honest reviews continue to resonate as we look for affordable ways to stay entertained.
Trending Videos On YouTube
(WEEK 10 - 04.03.26)
Having the time of her life at The Brits
@brits
Over a million people have already watched her live performance from The Brit awards, where Olivia cleaned.up! The woMAN we need!