BIG12 Social Media · LinkedIn

LinkedIn marketing for UK small businesses. Turn connections into clients.

Likes don't pay invoices. Conversations do. We're the LinkedIn marketing agency that builds your profile, writes posts in your voice and runs the engagement that turns your network into enquiries, for founders, professional services and B2B businesses.

A network that never buys is just noise.

Most business owners on LinkedIn are stuck in one of two places. They post once in a blue moon and hear nothing back, or they post regularly and collect likes from people who will never become clients. We fix both.

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A profile holding you back

An out-of-date headline, banner or About section quietly limits who sees every post.

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Reach has collapsed

Polls and engagement bait stopped working in 2026, and your old tactics went with them.

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No time to write

You know what you'd say, but finding the time to write it well every week never happens.

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Likes, but no leads

People engage, but nobody books a call, and you're not sure how to change that.

Free tool

Get your LinkedIn profile roasted.

Add your LinkedIn profile or company page and our AI Roaster checks it against the 2026 algorithm rules. You get an honest, constructive breakdown of what's holding it back, plus a test and measure plan to fix it.

  • Whether your profile is limiting your reach before you post
  • Quick wins for your headline, About section and posting rhythm
  • A test and measure plan you can start this week
Roast my LinkedIn →

Free. No sign-up. Just add your profile link and the AI does the rest.

Why LinkedIn works for B2B and professional services

LinkedIn is where business buyers check you out before they get in touch. Your profile and posts are often the first proof they see that you know your stuff.

In 2026, LinkedIn's algorithm judges your profile before it shows your posts to anyone, and rewards posts people stop and read over quick likes. The businesses that win post consistently, in their own voice, and start real conversations.

Your profile decides your reach

A complete, credible profile is what unlocks distribution for everything you post.

Dwell time beats likes

Posts people stop, read and save travel further than ones they scroll past.

Conversations become clients

Comments and DMs are where connections turn into calls and proposals.

What's included in our LinkedIn marketing

Everything you need to show up consistently and turn your network into enquiries.

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Strategy and content plan

Who you want to reach, the topics you'll own, and the offer that turns connections into enquiries.

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Profile optimisation

Headline, banner, About section and featured posts for you and your company page, built to earn reach.

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Posts written in your voice

We interview you, then write posts that sound like you, not like a template or a robot.

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Video and visuals

We film on site, or edit footage you supply, plus carousels and graphics that stop the scroll.

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Engagement and comments

A daily routine for replying and commenting in the first hour, when it counts most.

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Reporting

A simple report on reach, profile views, dwell time and, most importantly, enquiries.

How it works

Free roast

Run your profile through our LinkedIn Roaster to see what's holding it back.

Plan

We agree your audience, topics and posting rhythm for a 30-day social sprint.

Write and post

Posts go out consistently in your voice, built around what LinkedIn rewards right now.

Test and measure

We track what brings enquiries, double down on it and drop what doesn't.

We track the algorithms every week

LinkedIn changed its ranking system in 2026, and it will change again. We track every platform update weekly, so your content is built on what's working now, not last year.

Who it's for

  • Founders and business owners who want to be known as the expert in their field
  • Professional services: finance, legal, consulting, coaching and accountancy
  • B2B businesses that sell to other businesses and want more warm enquiries
  • Owners who know LinkedIn matters but never find the time to post well

LinkedIn marketing questions, answered

Is LinkedIn worth it for a small business?

If you sell to other businesses, or your clients are professionals, yes. It's where they check you out before they get in touch. Run our free LinkedIn Roaster, or book a call, and we'll tell you honestly whether it's worth your time.

Should I post from my personal profile or my company page?

Both, but your personal profile usually does the heavy lifting. People buy from people, and personal posts tend to reach further. Your company page backs it up with proof and credibility. We set up and run both so they work together.

How often should I post on LinkedIn?

Two to four times a week is the sweet spot in 2026, written for a genuine read rather than a quick scroll. Reply to comments in the first hour, and avoid polls and engagement bait, which LinkedIn now actively limits.

How long before I see results?

We work in 30-day social sprints. Each sprint has a clear goal, a content plan and a report at the end. LinkedIn rewards consistency, so results build sprint on sprint as your profile and audience grow.

How much does LinkedIn marketing cost?

A 30-day social sprint starts from £750. The final price depends on how many posts you need, whether we film video, and whether we run your company page as well as your personal profile. See our pricing, or book a free call and we'll give you a clear figure.

Ready to turn LinkedIn connections into clients?

Book a free 30-minute call. We'll show you what's working, what isn't, and exactly what to do next.

Free 30 minutes. No commitment. No hard sales. Social sprints from £750.