Set up cross-domain tracking if your website spans multiple domains.
To set up cross-domain tracking for your website, which spans multiple domains, you need to ensure that user sessions are tracked consistently across these domains. Here's a step-by-step guide:
Google Analytics Account Setup:
Ensure you have a Google Analytics account properly set up and linked to all your domains.
Modify Tracking Code:
Update your Google Analytics tracking code to include the
autoLinkplugin. This will help in automatically transferring the Client ID between the domains.Use the following syntax for the
gtag.jstracking code:javascriptCopy code
1gtag('config', 'UA-XXXXXX-Y', { 2 'linker': { 3 'domains': ['example.com', 'another-example.com'] 4 } 5});For
analytics.js, use:javascriptCopy code
1ga('create', 'UA-XXXXXX-Y', 'auto', {'allowLinker': true}); 2ga('require', 'linker'); 3ga('linker:autoLink', ['example.com', 'another-example.com']);
Ensure Consistent Tagging:
Make sure both domains use the same GA property ID.
Cross-Domain Link Tracking:
Ensure all links between the domains include the necessary parameters to pass the Client ID. This is handled by the
autoLinkplugin.
Test and Verify:
Use Google Tag Assistant or GA Debugger to verify that the Client ID is being passed correctly between domains.
Check the Real-Time reports in Google Analytics to ensure data is flowing correctly when moving from one domain to another.
Custom Dimensions (Optional):
If you need more detailed tracking, consider setting up custom dimensions to track specific user interactions across domains.
Monitor and Adjust:
Regularly monitor your Google Analytics reports to ensure data accuracy and make adjustments as needed.
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By setting up cross-domain tracking, you'll have a more comprehensive view of user interactions across your websites, allowing for better insights and decision-making in your media buying and budget management strategies. This setup is crucial for accurately attributing conversions and understanding the complete customer journey