Connecting Your Keywords
It’s really important to understand what your customers search for when they find you (or products and services that you would like to be found for) and that means knowing your Keywords. We have added Keywords to the tool so that you can track and make plans to improve and increase more clicks you your page with that particular term.
To start click ‘Keywords’ on the navigation or Click ‘Connect’ on the Keywords section in the ‘Social Reports’: -
Either or which will bring up this screen: -
Click ‘Connect’ to start the process of connecting your Keywords. You will be asked to add an account from Google.
Which will then take you to the Optimise Your Marketing / Google Terms and Conditions Page
If you are happy to proceed, then click the ‘Allow’ button and you’ll be connected to your own Keywords.
You are now able to see your Keywords in real time, including: -
Profile Overview
Total Clicks
Average Click Through Rates
Average Positions
Years Clicks and Impressions Chart
Queries
Pages
Countries
Devices
Search Appearance
Dates
You should take the time to look at your performance and make decisions on how you will improve your keyword opportunities in the furture.